Cookies Policy

Effective as of July 1, 2024

Hello, and welcome to Baby Bond's Cookie Policy (“Policy”).

The objective of this Policy is to provide you, as a user of Baby Bond's services, with clear and accessible information about the cookies that Baby Bond uses, the role they play in helping us provide the best possible experience to you, and the choices you have when it comes to your cookie settings.

1. What are cookies and other similar technologies?

Cookies are text files that are downloaded to your device when you visit a website. They are useful because they allow a website to recognize a user’s device. You can find more information about cookies at www.allaboutcookies.org or www.youronlinechoices.eu.

The term cookie actually describes a range of technologies, including:

  • Pixel tags (transparent graphic images placed on a web page or in an email, which indicate that a page or email has been viewed)

  • Mobile device identifiers, and

  • Web storage used in desktop software or mobile devices.

We’ll use the term cookie throughout this Policy to cover all of these technologies, but we’ll make sure we provide you with clear details about them all so that you canmake informed choices about your cookie settings.

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving your user experience. Theycan also help to ensure that ads you see online are more relevant to you and your interests.

There are a few different categories of cookies, including:

Session and Persistent Cookies

  • Session Cookies - these are cookies which expire once you close your web browser.

  • Persistent Cookies - these are cookies which stay on your device for a set period of time or until you delete them.

Session and Persistent Cookies

  • First-party cookies - these are cookies set by the website that you are visiting at that time, either by us or by a third party at our request.

  • Third-party cookies - these are cookies that are set by a party other than
    that of the website you are visiting. If you visit the Baby Bond website or use the Baby Bond Service and another party sets a cookie through that website
    this would be a third-party cookie.

Cookies also differ depending on the purpose they are used for, including

Cookie Type

Purpose

Strictly Necessary Cookies

These cookies are essential in order to enable you to use the features of our services, such as maintaining your preferences. Without these cookies, services you have asked for (e.g., e-billing) cannot be provided. These cookies enable services you have specifically asked for and make using our services possible.

Performance Cookies

These cookies collect information about how visitors use our services, for instance, which pages visitors go to most often, and if they get error messages from web pages. These cookies collect anonymous information on the pages visited. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how our services perform. Web analytics that use cookies to gather data to enhance the performance of a website fall into this category. For example, they may be used for testing designs and ensuring a consistent look and feel is maintained for the user. This category does not include cookies used for behavioral/targeted advertising networks.

Functionality Cookies

These cookies allow the website to remember choices you make (suchas your user name, language, or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts, and other parts of web pages that you can customize. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites. These cookies remember choices you maketo improve your experience.

2. How does Baby Bond use cookies?

Baby Bond, or our service providers acting on our behalf, uses the types of cookies identified in Section 1 above in the following ways:

Cookie Type

Purpose

Strictly Necessary

These cookies are necessary to allow us to operate the Baby Bond Service as you have requested. For example, they let us recognize what type of subscriber you are and then provide you with services accordingly.

Performance / Analytics

We use cookies and other similar technologies to analyze how the Baby Bond Service is accessed, used, or is performing. We use this information to maintain, operate, and continually improve the Baby Bond Service. We may also obtain information from our email newsletters or other communications we send to you, including whether you opened or forwarded a newsletter or clicked on any of its content. This information tells us about our newsletters' effectiveness and helps us ensure that we're delivering information that you find interesting.

Functional

These cookies let us operate the Baby Bond Service according to your preferences. For example, when you continue to use or come back to the Baby Bond Service, we can provide you with our services based oninformation you provide to us, such as remembering your username, how you have customized our services, and reminding you of settings you have enjoyed or configured on the service previously.

Third-Party

We may allow our Business Partners to use cookies or other similar technologies on or outside the Baby Bond Service for the same purposes identified above, including collecting information about your online activities over time and across different websites, applications, and/or devices.

Baby Bond Ads

We work with website publishers, application developers, advertising networks, and service providers to deliver advertisements and other content promoting Baby Bond on other web sites and services. Cookies and other similar technologies may be used to serve you with advertisements that may be relevant to you and your interests on other websites, applications, and devices, and to regulate the advertisements you receive and measure their effectiveness.

3. How to manage your cookie preferences

Browser Cookies You can withdraw or modify your consent to our use of cookies at any time. If you no longer wish to receive cookies you can use your web browser settings to accept, refuse, and delete cookies. To do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” settings).

Please note that if you set your browser to refuse cookies, you may not be able to
use all the features of the Baby Bond website. To find out more information, you can visit www.allaboutcookies.org.

Mobile Identifiers On your mobile device, your operating system may provide you with additional options to opt-out of interest-based advertising or to otherwise reset your mobile identifiers. For example, you may use the “Limit Ad Tracking” setting (on iOS devices) or a setting to “Opt-out of Interest-Based Ads” (on Android) which allows you to limit the use of information about your use of apps for purposes of serving ads targeted to your interests.

4. Updates to this Policy

We may occasionally make changes to this Policy.

When we make material changes to this Policy, we’ll provide you with prominent notice e.g., by displaying a prominent notice within the Baby Bond Service or by sending you an email. We may notify you in advance.

If you want to find out more about this Cookie Policy and how Baby Bond uses your personal data, please view our Privacy Policy to find out more.

5. Partners

Below is a list of the companies that place cookies and use similar technologies on the Baby Bond Service in order to provide services to Baby Bond. These companies may change, and we will update this list from time to time, but it may not always bea fully updated list. Because these companies may share the information they collect on the Baby Bond Service with other third parties, those third parties may also set cookies on the Baby Bond Service.

6. How to contact us

Thank you for reading our Cookie Policy. If you have any questions about this CookiePolicy, please contact our Data Protection Officer by using the ‘Contact Us’ form at www.babybond.app.

We hope you enjoy Baby Bond!